What is Bitcoin Pizza Day? The most expensive pizza in the world: the first Bitcoin transaction


There are many funny incidents in the history of Bitcoin. But the most famous among them is a pizza for 10,000 bitcoins, bought by American programmer Laszlo Heinitz in 2010. The story is, in a sense, textbook. By today's standards, such a pizza for bitcoins would now cost more than $100 million. At that time, few could have imagined that in 10 years the cost of 1 electronic coin in dollars would reach ten thousand. Not only Heinitz, but also other pioneers of the cryptocurrency market committed acts that are now the stuff of legends.

How Laszlo Heinitz bought pizza with bitcoins

Laszlo Heinitz is a now famous American programmer who, at the dawn of the existence of cryptocurrencies, took an active part in popularizing Bitcoin. He was a regular on the Bitcointalk forum, which became the main place where crypto enthusiasts gathered and exchanged opinions. The one who invented Bitcoin, Satoshi Nakamoto, even took part in the discussions on the forum. Heinitz repeatedly entered into dialogues and corresponded with him.

Being the owner of a good PC, Laszlo Heinitz took part not only in discussing the prospects for the development of Bitcoin, but also in mining. He was one of the first to come up with the idea of ​​using video cards for mining. He managed to save about 100,000 BTC in his Bitcoin wallet. The cost of the coin was then a few cents. Heinitz decided to try to spend the free bitcoins he received and posted an ad on Bitcointalk asking him to buy 2 pizzas for home delivery. anyone who agrees to pay for the purchase 10,000 bitcoins .

Heinitz later said that he deliberately indicated such a large amount in order to be guaranteed to find someone who agreed to the deal.

Jeremy Sturdivant volunteered to help Heinitz implement his plan. He paid for the order with a bank card and honestly received 10,000 BTC from Heinitz. It happened on May 22, 2010. Since then, this day has been an unofficial holiday of the cryptocurrency community - “ Bitcoin Pizza Day ”. At the same time, Heinitz posted on his blog that he successfully bought pizza with bitcoins, thereby turning digital money into a real asset.

Heinitz responds to current criticism that he does not regret the purchase . Firstly, he became a famous person in the crypto community, which helped him earn a lot of money. Secondly, his idea became one of the incentives that increased the popularity and value of Bitcoin. If it weren’t for the most expensive pizza for bitcoins, then who knows, maybe cryptocurrency would not have become so popular at all.

Diamond pizza in the shape of a heart

Despite the fact that the components of this pizza themselves are quite inexpensive, its overall cost is very impressive, and therefore it takes an honorable second place in our rating. It all started when the American pizzeria Favitta's Family Pizzeria set out to create a pizza for lovers.

The peculiarity of the pizza is that it is prepared in the shape of a heart and is prepared only on February 14th. The owner of the establishment himself will serve you this dish. As a gift, along with the pizza, you will be presented with a bottle of champagne for $160, and the most important surprise is a diamond ring that costs $8,000. They take it out, covering it with a napkin.

Price – 8,000 dollars or 503,000 rubles.

What were the bitcoins spent on after the sale?

Jeremy Sturdivant, who received 10,000 BTC from Heinitz for two pizzas, also had no idea how much the value of the cryptocurrency would rise over the next 10 years. He was 19 years old, the guy could not even imagine for 5 minutes that fate had given him a chance to become a millionaire. He quickly spent his 10,000 BTC on small things, getting rid of the last coins when the Bitcoin rate was around $400. Sturdivant believes he made a good investment and was able to make more than 1,000% profit after purchasing his first pizza with Bitcoin. Like Heinitz, he forever inscribed his name in the history of the world of cryptocurrencies.

A story about pizza and bitcoins

Of course, we all want to learn from our own mistakes and stories from life experiences. Laszlo forever understood that Bitcoin is not just a tool for speculation and trading on the market. Its technology is so unique that in the near future it will be used in all areas of human activity. And thanks to high volatility, Bitcoin owners can become millionaires at any time. In order not to miss such an opportunity in the future, Laszlo Heinitz bought several coins and keeps them in a cold wallet, waiting for fate to give him a second chance. The story is as real as it is fantastic, we have all stopped believing in miracles, we have forgotten what luck looks like and we think that life cannot give us a surprise.

In order to gain confidence and faith in a bright future, perhaps I too will invest part of my savings in the prospects and development of Bitcoin.

The impact of the most expensive pizza for bitcoins on the crypto industry

The most expensive Bitcoin pizza has had a huge impact on the industry. When Laszlo Heinitz decided to sell Bitcoin for pizza, he essentially made the first ever exchange of cryptocurrency for the real thing. As soon as word of this spread, the value of Bitcoin began to rise sharply, increasing tenfold in three months. Many pizzerias and cafes began to accept bitcoins for payment, making cryptocurrency a real means of payment. Already in the middle of summer 2010, the first cryptocurrency exchange in history appeared.

To see the results of buying pizza with bitcoins, just look at the changes in the price of the coin in subsequent years.

dateBitcoin price
May 22, 2010$0,01
May 22, 2011$2
May 22, 2012$10
May 22, 2013$122
May 22, 2014$509
May 22, 2015$240
May 22, 2016$439
May 22, 2017$2120
May 22, 2018$8100
May 22, 2019$7700
May 22, 2020$9100

Pizza "Louis 13"

This pizza is the most expensive in the world, and it is prepared in the city of Salerno (Italy). The dish is served only upon reservation to special guests. Its diameter is 20 cm, which makes this pizza ideal for couples.

What is the peculiarity of pizza, and what determines its high price:

  • the dough takes three days to prepare;
  • the dough uses flour that is approved by the Italian Association of Organic Rural Coasts;
  • organic mozzarella and 7 other types of cheese are put on the pizza;
  • pink salt is added, which is mined from the Australian Murray River;
  • the composition includes sturgeon and beluga caviar;
  • to make the taste more refined, “Krug Clos Du Mesnil” 1995 (champagne) and “Cardenal Mendoza Sanchez Charter Real Romate Finos” (brandy) are added to the dough;
  • The gift is Remy Martin Louis XIII cognac.

As the author of the pizza says, it is impossible to gain weight from his work, since all the ingredients are low-fat.

Price – 8,780 dollars or 558,000 rubles.

Pizza "S6"

The birthplace of this pizza is the city of Richmond, which is located in the province of British Columbia (Canada), and its difference is that all the filling consists of seafood. The filling includes:

  • lobster "thermidor";
  • Tiger chrimp;
  • smoked salmon;
  • sturgeon caviar.

This pizza is perfect for lovers of expensive and exotic dishes.

Price – 450 dollars or 28,638 rubles.

"One Percenter"

In 2012, New York restaurant Nino's Bellissima Pizzeria created The One Percenter pizza, which became a best-selling pizza. Its key ingredients are lobster, salmon and two types of the most expensive caviar - beluga and royal stellate sturgeon.

The pizza was invented by Nino Selimanje, who explains the high price of the pizza by the caviar added to it, which separately costs $820. Buyers of this dish typically include Wall Street traders, couples celebrating their anniversaries, and politicians.

Price – 1,000 dollars or 63,000 rubles.

Pizza "24K"

You can taste the dish at the Industry Kitchen restaurant in Lower Manhattan (New York). Information about the buyers of this pizza is secret and not disclosed, and you need to order it two days before you plan to eat it.

Pizza is served with truffles, foie gras sauce and the most expensive type of caviar. The pizza is topped with cheese, which is made in England from local milk. A topping consisting of 24-karat gold leaf is also added.

Price – 2,000-2,700 dollars or 127,000-171,000 rubles.

"Royal 007"

It’s not hard to guess that the inspiration for this dish’s name was the popular film franchise about James Bond. The author of the idea is chef Domenico Croll, and the pizza itself contains the following ingredients:

  • lobster, previously soaked in cognac;
  • tomato sauce;
  • caviar;
  • smoked Scottish salmon;
  • venison medallions;
  • balsamic vinegar;
  • as decoration - leaves of edible gold of 24 carats.

The pizza was auctioned off on eBay, and all proceeds from the sale were donated to a charity.

Price – 4,200 dollars or 267,296 rubles.

"Magic Gold"

This pizza is a highlight of The Magic Oven restaurant chain, which is popular in Toronto. This is a gluten-free pizza that is popular with vegans. It is decorated with 24-karat gold leaf.

Price – 108 dollars or 6,799 rubles.

Pizza is a common dish all over the world. Each country has its own unique recipes and cooking techniques, but in total there are more than 2 thousand types of different pizzas. If you want something special, then there are the unusual expensive pizzas discussed above for you.

"Gordon Ramsay"

At the time of its appearance, this dish was included in the Guinness Book of Records as the most expensive pizza available to everyone. "Gordon Ramsay" consists of:

  • onion puree;
  • fontina cheese;
  • baby mozzarella;
  • bacon pancetta;
  • white truffle paste;
  • porcini mushrooms;
  • fresh curly leaf mustard.

The pizza is decorated with an expensive white truffle ($2,500 per 1 kg) and baked over a fire. You can try it at the Maze restaurant in London.

Price – 250 dollars or 15,900 rubles.

Pizza "Miss Verdun"

The next most expensive pizza on our list is prepared in Montreal (Canada) at the Mazzou Pizza restaurant. It contains:

  • white truffles;
  • lobsters;
  • caviar;
  • 24 karat gold flakes.

The peculiarity of the pizza is that it will be prepared in your home kitchen by the establishment’s chef, and the cooking process will be accompanied by the performance of a chamber orchestra.

Price – 4,250 dollars or 270,478 rubles.

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